Social Media Strategy

Service Description

Here’s exactly what we offer: 1. Social Media Audit & Market Research - Your current social presence, what's working, what’s underperforming - Your competitors, where they’re thriving, where we can do better - Your target audience, who they are, what they care about, where they scroll - You’ll get a clear view of your position in the market, and a strategic foundation we can build on. 2. A Fully Custom Strategy Document - Platform-specific strategies (Instagram, TikTok, LinkedIn, Facebook, Youtube, wherever your audience is) - Content pillars and themes that align with your brand - Posting frequency and timing - Brand tone, voice, and visual guidance - Hashtag and engagement strategy - Growth tactics create specific to your goals 3. Editable Content Calendar - What to post - When and where to post it - Suggested captions, formats, and calls-to-action - Flexibility for campaign tie-ins, product launches, and seasonal pushes 4. Content Examples & Creative Direction - Sample captions written in your brand voice - Example posts or layout mockups - Visual direction to guide your design or creative team - Post format suggestions based on your industry and goals 5. Analytics & Performance Plan - We set you up to track what matters: - KPIs aligned with your business objectives - Tools to monitor performance (Meta Insights, Google Analytics, etc.) - Guidance on how to read your data - Tips for ongoing optimization and testing Optional: We offer monthly reports and strategy tune-ups if you're looking for continued support. 6. Strategy Launch Plan + Support Once the strategy is complete, we don’t leave you hanging. We offer: - A detailed launch checklist - Platform setup or cleanup if needed - Support for your first 14 days (optional add-on)